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Local Farmers Can Now Receive AgPack Benefits at Four Watsonville Dealerships

Farmers helping farmers find a return on their truck investment is how AgPack® was born. Now, 10 years later, AgPack benefits to farmers, ranchers and growers could quickly add up to more than $30,000* in real operational savings. Four of the Watsonville Auto Group Dealerships recently completed the stringent requirements to become local Certified Agriculture Dealerships making them all eligible to now offer AgPack to their farm and grower customers. This package provides a first ever “Return on Agriculture Truck Investment.”

Dealerships that can now offer their customers AgPack include Watsonville Ford, Chevrolet of Watsonville, Watsonville Chrysler Dodge Jeep Ram and the Watsonville Commercial Truck Center.

What exactly is AgPack? It is a collaboration of agricultural companies who, collectively, have organized a specialized package of discounts and rebates that agriculture cannot get anywhere else, on inputs producers have to buy anyway.

The process is quite simple:

  1. Register for your AgPack® ID Number at AgTruckTrader.comProvide your AgPack ID Number when ordering or purchasing any qualifying new or used truck at any Certified Agriculture Dealershipsm
  2. Redeem your options! Approx. 1 week after your order or purchase, an AgPack
  3. Redemption Specialist will help you redeem any of the over $35,000 in additional valuable options with AgPack Partners

“Believe it, or not, AgPack is free with the purchase or lease of a qualifying new, or pre-owned, farm truck, or SUV, from a Certified Agriculture Dealership,” noted Pat Driscoll, CEO of Certified Agriculture Dealers/AgPack. “Plus, AgPack can be stacked on top of any incentive, rebate, fleet or VIP program the local dealer can offer.” 

“More than anything, farmers, ranchers and growers want…need…the most durable vehicle money can buy,” added Driscoll. “We know because we’re ranchers and farmers, too. And that’s what we want. Our focus is to make sure our agriculture family gets an honest to goodness return on their truck investment. From a dealer that actually understands and cares about who we are, and what we need.”

Below is the line-up of the current AgPack® partners, and their offers. Farmers, growers and ranchers can cash in one or use them all, it is totally up to them. And they can take their time on any one, or all, as AgPack offers are valid for at least one full year from original date of the vehicle purchase. In select cases, the offers are valid even longer.

AgPack includes:

  • Exclusive rebates on Michelin & BF Goodrich® tires – from tractors to trucks to toys, potential savings worth more than $4,500
  • 25% off MSRP on Rhino Ag™ Products plus a gift card valued between $100-200
  • Exclusive pricing of 5-10% under Minimum Advertised Pricing (MAP) direct from Dixie Chopper® on the entire line of commercial mowers
  • $2,000 credit towards AgroLiquid® Crop Nutrition, free agronomy consultation and annual soil test
  • $1,000 toward a new Reinke® Irrigation system and $500 towards parts on any existing Reinke system
  • 25% exclusive discount on many Gallagher® Livestock scales and fencing products
  • A $150 gift card after the purchase of a two-year Viasat® Internet Service subscription
  • $500 product credit after $2,000 of combined Mystik® Lubricant products purchased & the offer also includes lifetime oil condition monitoring of the AgPack purchased vehicle, plus a choice of a Mystik-branded gift offer
  • 15% off MSRP on any purchase of Tarter® Farm & Ranch Equipment with a minimum purchase of $3,500 before discount
  • A $1,500 rebate on the purchase of a Walkabout Mother Bin plus a 20% rebate on accessories like a scale, vibrator, display, low unload option, or an auger sock, plus a $500 gift card/store credit for Outback Wrap Hydraulic hose products
  • A 20% storewide discount from Outback Wrap for their hydraulic hose identification and management products
  • 10% off Manufacturer’s Suggested Retail Pricing for the entire line-up of PUTCO Truck Accessory products plus free shipping
  • 5-10% savings on multiple Vanair® products including the all new EPEQ™ Welder140, Start•All Jump•Packs®, Pro35 Reciprocating Air Compressor Series, compressor/generator packages plus multiple other products
  • DTN Progressive Farmer Magazine offers a free 1-year subscription of the DTN Ag Weather Tool app at no charge, plus a choice of either 1.) 3-months of My DTN, a mobile app helping make fast, effective commodity buying and selling decisions or 2.) 3-months of Instant Markets (delayed) farmer version of Profit X
  •  15% discount on the monthly fees for Ford Pro's Telematics Software Services
  • Earn up to $1,000 in savings off purchases of Perpetuo® Herbicide, Excalia® Fungicide, and Senstar® Insecticide by Valent

Now, accessibility to AgPack for farmers & ranchers in the Watsonville area is even closer. This nationwide program is now available at the four Watsonville Dealer locations. Each of their staff has recently completed stringent training in order to qualify as an official Certified Agriculture Dealership. The training will help the staff to better understand the specific demands farmers, ranchers and growers have of their farm & ranch vehicles.

“While trucks are a critical tool on the farm and ranch, the bottom line for them is also critical,” noted Melvin Cooper, general manager at Watsonville Auto Group. “Being able to provide our customers with access to AgPack through a new or used vehicle is game changing. We can literally help the agriculture buyer save thousands of dollars in their daily operations through the AgPack exclusive rebates and discounts on the previously listed products and services.”

“And it's not just about working with a specialty agriculture truck dealership when buying a new truck,” added Cooper. “It's also about making sure farmers and ranchers have a truck dealership they can trust for parts and service when the truck isn't so new. A specialty store they can rely on to help keep things running like they do their tractor, fertilizer or fencing dealer.”

Becoming a Certified Agriculture Dealership lets the 68,400 California farm families know the dealerships understand the uniqueness of agriculture and is committed to providing the best total truck solution to meet their needs.

To learn more about the Certified Agriculture Dealership Program and AgPack go to: www.certifiedagdealer.com/ or visit our YouTube Channel for more details.

To stay connected and learn about new AgPack program enhancements Like us on Facebook.

And when ready to purchase or lease the next farm truck or SUV, visit any of the Watsonville Auto Group locations:

*Based on customer using every AgPack® benefit, to its maximum value.

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