The Certified Agriculture Group Announces New Truck Protection Product

Mar 19, 2024

Westfield, N.C. (March 19, 2024) – The Certified Agriculture Group (TCAG) is proud to announce another first with CADProtect, a farm/ranch vehicle protection product catering specifically to the needs of America's farmers and ranchers. Available exclusively through Certified Agriculture Dealerships, CADProtect solves the age old problem of access to truck protection products that specifically exclude agricultural activities.

“We partnered specifically with ProGuard Warranty because like many farming operations, ProGuard is a third-generation, family-owned business,” says Patrick Driscoll, CEO of The Certified Agriculture Group. “And they have been serving the automotive industry for over 70 years.”

“There was an immediate synergy between the organizations because we share many of the same values, including integrity and delivering on your word,” explained Dominic Limongelli, president of ProGuard Warranty. “We understand the key role trucks play in the farm and ranch world and leapt at the opportunity to create the first protection plan designed specifically for their needs.”

“CADProtect offerings will include new and pre-owned vehicle protection plans through our nationwide network of Certified Agriculture Dealers,” added Jenni Wallace, dealer service manager and chief marketing officer for TCAG. “Our Certified Agriculture Dealers will appreciate the flexibility, transparency and simplicity of their offerings. Their farm and ranch customers will appreciate that claims are paid quickly and directly, which also protects the dealer’s reputation and creates satisfied buyers.

Now in its 11th year, what started as a single manufacturer program has grown to embrace dealers of all the major truck manufacturing companies. In that same time, The Certified Agriculture Dealership program has also:

Grown the AgPack® bundle of exclusive rebates and discounts to include 21 AgPack Partners, with an aggregated value of over $35,000*
AgPack eligibility has expanded to accommodate pre-owned truck sales, and orders.
AgRally, a new annual, national farm show was started and is broadcast live on RFD-TV and the Cowboy Channel each year on National Ag Day in March.
AgTruckTrader.com was created, launched and added to the vertically integrated stable of agricultural truck products, making it very easy for farmers and ranchers to find AgPack eligible trucks at all Certified Agricultural Dealers across the country.
AgTruckTrader.com is the sponsor of a five-member Pro Rodeo team.
CADFi financing/leasing program was launched to bridge the gap in financing/leasing options for farmers and ranchers. Aiming to allow farmers to make payments based on their income timeline.
CADProtect has been added to fill the void in protection for farm and ranch vehicles that were previously excluded from coverage. Provides the truck buyer confidence that they are covered from high repair costs and lost work time.

“We take pride in identifying the many gaps between the agriculture and automotive industries and filling them with meaningful solutions,” says Jenni Wallace, CMO and vice president of operations. “Our proprietary training, AgPack, AgRally, CADFi, AgTruckTrader.com and now CADProtect products are the first and only agriculturally focused solutions in the automotive marketplace.”

With the addition of CADProtect, Certified Agriculture Dealers are once again making the entire agricultural truck purchase process even easier. Farmers and ranchers can go to AgTruckTrader.com, get their AgPack ID#, shop the inventory of every CAD across the country, finding the truck that works best for their farm or ranch operation.

When purchasing that truck, they can use CADFi for ag-friendly finance terms and CADProtect to provide aftermarket coverage beyond what the manufacturer offers. All in one conversation, with a dealer trained to know agriculture’s unique needs.

Once those steps are complete, and any OEM or dealer discounts are added, buyers then give the dealer their AgPack ID# and they can immediately begin accessing all their 21 AgPack benefits. If the farmer or rancher didn’t first get an AgPack number, or don’t remember it, no problem, every Certified Agriculture Dealer can look up the customer’s number, or get them a new one, in a matter of seconds.

*Based on customer using every AgPack^® benefit to its maximum value. Average farm/ranch savings in 2023 was $14,828.